Influencer Marketing 28 Feb 2019 It’s Time for Brands to Release Content Control and Empower Influencers When working with influencers, brands have to let go and allow influencers control of the narrative to preserve the authenticity… Tami Nealy
Influencer Marketing 20 Feb 2019 3 Ways Surveys Impact Influencer Marketing Brands and agencies rely on influencer surveys prior to launching influencer marketing campaigns. Marketers and PR professionals want to understand… Tami Nealy
Find Your Influence, Influencer Marketing family, sale, consumerism and people concept - happy child and father carrying shopping cart buying food at grocery store 14 Feb 2019 How to Succeed at Influencer-Driven Shopper Marketing Brands that understand the shopping experience are uniquely positioned to excel when integrating content creators into their overall shopper marketing… Tami Nealy
Find Your Influence, Influencer Marketing 06 Feb 2019 How Zappos Fell in Love with Influencer Marketing In order to measure success, Zappos landed on engagement as the key metric to track performance. Influencer marketing campaigns hit… Tami Nealy