Influencer Marketing 15 May 2019 Quick Guide: The Best Time to Contract Influencers Contracting influencers once all campaign brief details are finalized helps keeps the campaign production running on time. Contracting with influencers… Tami Nealy
Influencer Marketing 08 May 2019 Making a Case for Influencer Relations When executed correctly, influencer relations creates long-term relationships with content creators that often lead to a greater return on investment.… Tami Nealy
Influencer Marketing 01 May 2019 3 Rules for Reviewing Influencers Content In February 2019, we posted how it’s time for brands to release content control and empower influencers. We highlighted that… Tami Nealy
Find Your Influence, Influencer Marketing 01 Apr 2019 FYI Exchange: A Strategic Approach to Influencer Relations "FYI Exchange allows us to remain committed to small business owners as they execute their digital marketing strategies.” Influencer relations… Tami Nealy
Influencer Marketing 20 Mar 2019 Age is Just a Number: Influencer Marketing Outside of Millennials Millennials might soon be larger in number, but they don’t have the biggest buying power. When it comes to influencer… Guest Blogger
Influencer Marketing 13 Mar 2019 How to Measure the ROI with Influencer Marketing With influencer marketing, impressions and engagements are key metrics. There are 12 inches in one foot. And three teaspoons in… Tami Nealy
Influencer Marketing 28 Feb 2019 It’s Time for Brands to Release Content Control and Empower Influencers When working with influencers, brands have to let go and allow influencers control of the narrative to preserve the authenticity… Tami Nealy
Influencer Marketing 20 Feb 2019 3 Ways Surveys Impact Influencer Marketing Brands and agencies rely on influencer surveys prior to launching influencer marketing campaigns. Marketers and PR professionals want to understand… Tami Nealy
Find Your Influence, Influencer Marketing family, sale, consumerism and people concept - happy child and father carrying shopping cart buying food at grocery store 14 Feb 2019 How to Succeed at Influencer-Driven Shopper Marketing Brands that understand the shopping experience are uniquely positioned to excel when integrating content creators into their overall shopper marketing… Tami Nealy
Find Your Influence, Influencer Marketing 06 Feb 2019 How Zappos Fell in Love with Influencer Marketing In order to measure success, Zappos landed on engagement as the key metric to track performance. Influencer marketing campaigns hit… Tami Nealy